To tantalize the release of their forthcoming album, Simple, Nightmare and the Cat have launched natc2048.com, a site where fans are challenged with a puzzle game to reveal the band’s new album art (featuring the work of illustrator Gary Baseman).
The game is similar to viral tile game, 2048, and requires that players “join the matching cat heads.” Those who achieve the appropriate cat head connections are then rewarded with a reveal of Simple’s cover.
More from Mashable (spoiler alert: the album cover is included within the article).